20 November 2002 17:17 [Source: ICIS news]
HOUSTON (CNI)--Dow Chemical said Wednesday it will begin offering caustic soda sales next month through the Internet-based electronic marketplace ChemConnect in order to provide an additional sales channel for its customers.
Dow said in a statement today that it will regularly feature two to five caustic soda postings on the ChemConnect trading site. The offerings may include FOB production points in the Gulf Coast or postings from Dow's regional terminals, the company said. Dow did not say and company officials were not immediately able to specify how frequently Dow's "regular" caustic soda postings would be made on ChemConnect.
Dow is the world's leading producer of caustic soda. A spokeswoman told CNI that Dow accounts for more than 13% of global capacity for chlorine and caustic soda.
Rob Broomham, Dow's global marketing director for caustic soda, said: "Our primary objective for marketing caustic soda through ChemConnect is to provide an additional sales channel for our customers."
Broomham said that Dow is the first caustic producer to make a major commitment to ChemConnect by marketing caustic soda through the site on a regular basis.
Dow also noted that it will continue to market caustic soda through its existing direct and third-party sales channels and that the ChemConnect venue simply offers Dow's caustic soda customers another channel.
A spokeswoman for Dow told CNI the company would not specify in terms of tonnage or dollar value sales how much caustic soda product it expects to move through the ChemConnect channel.
John Robinson, chief executive of ChemConnect, said the commitment from Dow "further enhances ChemConnect's position as a strategic channel for the procurement and sale of chemicals and plastics."
CNI's parent company, Reed Elsevier, holds an equity stake in ChemConnect.
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