27 February 2012 15:02 [Source: ICIS news]
BUCHAREST (ICIS)--US-based chemical distributor Univar has opened its first office in Romanian capital Bucharest as part of its growth strategy in eastern Europe, the company said on Monday.
Univar’s general manager for Romania, Balazs Kiss, said the country is a promising market for the company, especially in the coatings market in which only 65% of customers are served by local producers.
“Romania is a country with enormous growth opportunities for our business. Industry and agriculture contribute nearly half the country’s GDP, which plays very well into Univar’s portfolio,” said Kiss.
The new office will enable one-to-one customer service and greater support with formulations and product applications, said Univar.
The company has been expanding its network throughout central and eastern Europe in recent years. It already had offices in Poland, Hungary, the Czech Republic and Slovakia.
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