US vinyl flooring demand to rise 6%/yr, research firm

18 June 2013 23:48  [Source: ICIS news]

HOUSTON (ICIS)--US demand for vinyl flooring is forecast to rise by 6% per year to 3.85bn square feet in 2017, spurred by rising use of luxury vinyl tile, a research firm said on Tuesday.

Consumers increasingly opt for this material because it offers the durability and performance properties of traditional vinyl flooring, but features a high-gloss appearance and can resemble more costly wood or stone, according to a study by the Cleveland-based industry research firm The Freedonia Group.

Vinyl flooring is expected to see the strongest gains through 2017 among all hard-surface flooring, demand for which is forecast to rise by 5% per year to 9.25bn square feet in 2017, Freedonia said.

Advances will be driven by rebounding building construction expenditures and by strong consumer interest in alternatives to traditional carpeting.

Demand for other flooring materials is expected to rise to 2.5bn square feet for tile, 1.1bn square feet for laminate and 1.1bn square feet for wood, according to Freedonia.

By: Ron Coifman
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