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Towards a New Normal, not a new Supercycle

Business, Company Strategy, Economics, Markets
By John Richardson on 20-Aug-2011

New Normal logo.pngGDP growth figures in Europe and the USA have shown virtually no growth in Q2, whilst China is clearly also slowing fast.

It is hard to believe that even today, some analysts are still arguing that a new Supercycle is now underway.

The blog remains convinced that we are in transition to a New Normal, not a new Supercycle.

Next week sees the publication of chapter 4 of its new eBook, ‘Boom, Gloom and the New Normal’, co-authored with Paul Hodges.

This Chapter is titled ‘Where we are Headed’. It offers 10 predictions about how the world will look in 2021. We believe it will become essential reading for anybody who is concerned about where we are headed in the next few years.