The 2010 Outlook

CSFs Jan10.JPGExtended downturns, of the type that we are now suffering, generally mark a transition period from one set of business conditions to another.

I look at what might be in store for us during this transition, in this week’s edition of ICIS Chemical Business. The analysis focuses on the key areas in the chart – Restructuring, Supply Chain, Technology, Financial Size and Commercial.

It suggests that companies need to balance today’s immediate priorities with future needs, under the motto ‘Think about tomorrow, and act today’. I hope you find it helpful.

About Paul Hodges

Paul Hodges is Chairman of International eChem, trusted commercial advisers to the global chemical industry. He also serves as a Global Expert for the World Economic Forum. The aim of this blog is to share ideas about the influences that may shape the chemical industry and the global economy over the next 12 – 18 months. It looks behind today’s headlines, to understand what may happen next in critical areas such as oil prices, China and Emerging Markets, currencies, autos, housing, economic growth and the environment. Please do join me and share your thoughts. Between us, we will hopefully develop useful insights into the key factors that will drive the industry's future performance.


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