Dow Corning launches Shared Value initiative

Child vision.png 100 million children in developing countries can’t to see the blackboard in school, because of poor eyesight.

They need self-adjusting glasses, because of the shortage of optometrists.

So the blog was delighted to learn about Dow Corning’s work with the Centre for Vision in the Developing World to overcome this problem.

Their new Child ViSion™ initiative uses silicon technology to develop “glasses which are able to withstand daily use”. Its aim is to design glasses that look attractive, whilst also reducing production costs to make them more affordable.

Already, 40,000 children in 20 countries have been helped by Child ViSion™. It is another example of the power of the Shared Value concept launched by Prof Michael Porter earlier this year.

About Paul Hodges

Paul Hodges is Chairman of International eChem, trusted commercial advisers to the global chemical industry. Paul is also an invited member of the World Economic Forum’s Global Agenda Council. The aim of this blog is to share ideas about the influences that may shape the chemical industry over the next 12 – 18 months. It will try to look behind today’s headlines, to understand what may happen next in important issues such as oil prices, economic growth and the environment. We may also have some fun, investigating a few of the more offbeat events that take place from time to time. Please do join me and share your thoughts. Between us, we will hopefully develop useful insights into the key factors that will drive the industry's future performance.


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