The blog on MoneyWeek TV

MoneyWeek TV  photo.jpgThe importance of demographics in driving demand is clearly becoming more widely understood.

This week, the blog was interviewed by the editors of MoneyWeek (the UK’s leading investment magazine) in the implications of today’s ageing western population for investors.

The interview covered a wide range of subjects:

• The importance of 2013 as the year that the average BabyBoomer turns 55
• The outlook for economic growth and interest rates
• How major companies such as Unilever and P&G have adapted to today’s New Normal world

Please click here if you would like to see the interview (which starts at 7 minutes).

About Paul Hodges

Paul Hodges is Chairman of International eChem, trusted commercial advisers to the global chemical industry. The aim of this blog is to share ideas about the influences that may shape the chemical industry over the next 12 – 18 months. It will try to look behind today’s headlines, to understand what may happen next in important issues such oil prices, economic growth and the environment. We may also have some fun, investigating a few of the more offbeat events that take place from time to time. Please do join me and share your thoughts. Between us, we will hopefully develop useful insights into the key factors that will drive the industry's future performance.

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