Tag Archives | new normal

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The blog’s 5th birthday

The blog today celebrates its fifth birthday. Its 1400 posts since the June 2007 launch have covered a wide range of subjects. And one thing is certainly true. There has never been a shortage of topics to cover. Readership has also continued to grow very steadily. As the map shows, the blog is now read […]

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A Call to Action

We are about to set out on a great journey as the world transitions to the New Normal. The reason for the journey is that the world economy has changed irrevocably as a result of the financial crisis and the demand changes created by the aging of the Western BabyBoomers. There is no going back. […]

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A road map for success

The new chapter of our free ‘Boom, Gloom and the New Normal’ ebook sets out a road map to success for companies in the New Normal. It also identifies 5 key areas where major change is already underway. Demand-driven. Markets have essentially been supply-driven in recent decades, with growth being forecast on the basis of […]

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US PE exports down 39% despite shale gas

Globalisation had a golden age between 1982-2007. Trade barriers fell almost everywhere. Companies focused on achieving a ‘lowest cost’ position, in order to maximise their competitive advantage. Today, however, the world is starting to look quite different. The chart above summarises the changes underway. It shows US polyethylene net trade (PE) since 2009, based on […]

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New policies needed to restore growth

Politicians seem to be floundering as they seek to restore growth to the Western economy. Their prescriptions swing between austerity and economic stimulus as they argue over what has gone wrong. But in chapter 10 of our Boom, Gloom & The New Normal e-book we argue that they are on the wrong track. They are […]

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“Old age” becomes a major cost for UK taxpayers

Taxes, like death, are inevitable. But very few people have much idea of how their money is spent. Thus the blog applauds the UK government’s decision this week to send every taxpayer a ‘receipt’ showing the key spending areas (chapter 5, for those who wish to see the detail). The chart above shows a sample […]

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Housing debt challenges the American Dream

The US housing market collapse has wiped out $6tn in wealth since it began in 2006. But even today, little is being done to solve the critical issue – that homeowners took on too much debt, which will never be repaid. As a result, the situation continues to get worse, not better. And some influential […]

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The changing landscape for manufacturers

The New Normal involves three major transformations in the nature of consumer markets: • The increasing size of the New Old 55+ age group in the West • Too many young people struggling with higher unemployment • Large number of people moving out of poverty in the developing world These are the great opportunities for […]

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US housing discovers New Normal opportunities

The US housing market was the original cause of the current financial crisis. It has gone quiet recently, but this does not mean that the problems are resolved. Quite the opposite, in fact. True, foreclosures have slowed recently, due to legal issues. This is helping to boost consumer spending temporarily, as people stop paying their […]

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Doing More with Less – the products of the future

The global economy is moving into a difficult period, as it transitions to the New Normal. Debt levels are high, and incomes are under pressure, particularly for the large numbers of people moving into retirement. Cost must be the key criteria when examining the opportunities for new product development and research. Chapter 8 of our […]

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