Now you will know what SC Johnson is using in their air care and home cleaning products such as Windex®, Pledge®, Glade®, and Scrubbing Bubbles® (among others) as the company pledged (Lol! no pun intended) to list all of their ingredients including dyes, preservatives and fragrances on product labels.
This is above and beyond what the cleaning industry intends as they launched their voluntary Ingredient Communication Initiative for companies to list their product ingredients – excluding dyes, fragrances and preservatives – online, on product labels, via toll-free number or using some other non-electronic means.
SC Johnson said their information will also be available on their website as well as via the company’s toll-free number (1-800-558-5252).
Their newly-labeled home cleaning and air care products will start rolling now through January 2012.
Another important announcement from SC Johnson is that they are keen on banning phthalates – particularly diethyl pthalate – from their fragrances and already asked their fragrance suppliers last year to start phasing them out … even though they insist that “DEP has been extensively researched and has been deemed safe by various scientific bodies.”