Blooming Buzz on Bloom Energy

My boss told me about this start-up company called Bloom Energy that was featured in CBS 60 Minutes last Sunday and of course, I put this on my To-Do post for this week. To my surprise, this company is all over the news today as they announced their high-profile press conference to formally introduce themselves and their fuel cell technology called Bloom Energy Server.

The patented solid oxide fuel cell (SOFC) server reportedly allows their customers to efficiently create their own electricity onsite 24 hours a day/7 days a week using a wide range of renewable or traditional fuels.

Watch the 60 Minutes Video to learn more about it (pardon the commercials)…

According to the company, each Bloom Energy Server provides 100 kilowatts (kW) enough to power 100 average U.S. homes or a small office building. For more power, customers simply deploy multiple Energy Servers side by side. The Bloom systems can expect a 3-5 year payback on their capital investment from the energy cost savings.

Bloom Energy customers now include big timers Bank of America, Coca-Cola Company, Cox Enterprises; eBay, FedEx Express, Google, Staples, and Walmart. The company first installed their box commercially in July 2008.

Bloom Energy’s investors include Kleiner Perkins Caufield & Byers, representing the firm’s first clean tech investment, as well as Morgan Stanley, NEA, and Northgate Capital.

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