Battle of the Blogs

It’s a dog-eat-dog world out there in the world of chemical blogging.


Over dinner at the Aromatics Conference in Amsterdam last week, my friend John Keeley of International e-Chem told me that he had been approached by a rival chemical publication to write a blog for its own website.


John, who is enjoying a partial retirement and has plenty of golf and grandchildren to occupy his time, had declined without a second thought. “I just can’t be bothered,” he told me.

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