Russian nuclear power beauty contest

By Barbara Ortner on March 16, 2009 6:09 PM

miss atom 2009.jpgIs there anything which sex can't sell? Apparently not, if this article in today's Sunday Times is to be believed.

 

In an eye-catching effort to brighten its image, Russia's nuclear power industry has encouraged hundreds of female employees to compete for the title of Miss Atom.

Third-placed Alyona Kirsanova, 22, posted photos of herself in a black bikini against a backdrop of giant cooling towers.

The official line on the beauty contest is that it is "open to women in Russia's nuclear industry and students in nuclear-related subjects." Oh Pu-LEASE.

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