Aldi, the low-priced supermarket range, has inspired an "I love Aldi" exhibition including puppets made out of recycled plastic packaging at a German art museum, according to an article in the Times today.
The exhibition, at the Wilhelm Hack Museum in BASF's home town of Ludwigshafen-am-Rhein, features art made out of food and plastics packaging, including the puppets made out of plastic shopping bags.
Petchem folk are familiar with the "Walmart Effect," whereby consumers are attracted by bargain prices which demand cost efficiencies throughout the supply chain, but now the Blog has discovered the German version: "Aldisierung."
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