Design innovation for a one-planet economy

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Nigel Davis, Insight editor ICIS, spent an exciting evening with Bayer at London's Science Museum. The Blog was intrigued to hear about the bars and silent disco, so necessary to inform and educate about science. Nigel writes:

Award-winning design guru Professor Rob Holdway's enthusiasm for the power of innovation was infectious at the Science Museum last Wednesday. At a Bayer-sponsored reception, Holdway talked about how more environmentally-friendly closed loop manufacturing systems, lean production and dematerialisation as well as lease instead of buy concepts can be driven by clever design. He is a director of Giraffe Innovations which advises on how new production systems and product concepts can be optimised to please the consumer and bring real environmental benefit.

Bayer, no slouch itself when it comes to materials and product innovation timed the event to coincide with one of the London Science Museum's successful adults only 'Lates' evenings.

Who could resist the allure of the Lotto Lab where the generosity and attractiveness of the sexes were being investigated - with cocktails, the two bars, the Mars Rover driving challenge, speed dating or the silent disco, in the Computing and Maths gallery? A good time was had by all. The free Lates evenings are held on the last Wednesday of each month. The next is on 29 February, 18:45 to 22:00, on the theme of 'The Science of Surgery' with "live demonstrations"!

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