If you still hanker after EPCA in Monte Carlo, this silly chick flick is worth seeing for the shots of Monte, mostly the Hotel de Paris, the coastal road and one scene on the beach by the Beach Plaza. Otherwise “Monte Carlo” (the movie) is all implausible plot, clichéd characters, Texas goes to Paris, […]
Tag Archives | Monaco
I came across this new advert for Total at Heathrow, showing a racing car against a backdrop of Monte Carlo yachts, a view which will be oh so familiar to EPCA-goers.
At the Shell building at Waterloo yesterday, I saw that the lobby facing the river was adorned with murals of red Ferraris. Going on to the Shell website now, I see that the company describes its “Circuit” advert as a contender for one of the greatest motoring adverts of all time. It is a […]
The March 2009 EPCA Newsletter has just dropped into the Blog inbox, trumpeting the success of its last annual conference and giving advance notice of the thrills in store at its 2009 conference. The first line states proudly: “With more than 2,158 registered delegates, EPCA reached an absolute record number of registered persons (at […]
It’s worrying but I find I am drawn inexorably to the works of motoring correspondent Jeremy Clarkson. His pieces on Top Gear on the Fiesta doing a beach landing with the Royal Marines which was shown on UK television in December, and the programme about driving motorbikes the length of Vietnam, which was shown on […]
t may be true that the chemical industry fails to attract a young crowd, but the EPCA youth chapter was out and about in Monte Carlo this week with the enthusiasm of those who can look daisy-fresh on three hours’ sleep.
Some old favourite venues appear to have fallen from favour. Adrian tells me that the SAS Bar has really gone downhill and is now full of Russian prostitutes. Other youthful types reported back that it was dead on Saturday night, but that the dancefloor at Zebra Square on the same night was home to a much more glam clientele including, allegedly, people coming out of the washrooms rubbing their noses.
On the way to dinner at Le Saint-Benoit, we pass the dark and shuttered hulk of the former Balmoral Hotel, looming darkly over the bay. This was a haven to past generations from Shell, Integra and then ICIS, famed for its 1950s wallpaper and candlewick bedspreads and fondly referred to as the “Immoral”. It plays a proud part in petrochemical industry history.
One rumour going the rounds at EPCA on Monday was that after the recent merging of the Annual Meeting and the Distribution conference, there was a feeling amongst the EPCA’s board members that the event had become too large. According to one well-connected visitor to the ICIS suite, it had been mooted that the event should become more exclusive, and that some sectors would be actively excluded.
So it looks like it’s true. As the Blog reported here in June, EPCA is to abandon Monte Carlo, never to return. Next year it’s in Berlin, and in 2010 it’s Vienna, and after that it will not be coming back, one board member told industry players on the sidelines at the conference.
What is the defining smell of EPCA? Is it coffee and Gauloises on the warm summer air at the Café de Paris? Is it Hermes d’Orange Verte soap and body lotion from the hotel bathrooms? Eye-watering perfumes mixed with hairspray amongst the Russian porn starlets at Jimmy’z? Spilt beer and dodgy plumbing at McCarthy’s Irish Bar by the Mirabeau?