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4 tips for survival

Economic growth, Financial Events, Leverage, Oil markets
By Paul Hodges on 08-Nov-2008

Last month, the blog titled its 2009 Outlook, Budgeting for Survival. This week, the Financial Times has begun a series on developing recession survival strategy. Its key tips are:

• Manage your cash. Don’t spend money unnecessarily.
• Keep a strong balance sheet. Have as little debt as possible.
• Price your products/services keenly. Be imaginative.
• Keep faith in the future. Eventually, downturns lead to an upturn.