When I worked with ChemConnect in the halcyon days of the dot-com era in 1999-2000, we had a fantastic PR lady called Linda Stegeman. Linda ignored conventional wisdom about ‘bundling’ all your best news together to gain maximum impact. Instead, she released the stories one by one, and let them build. First Dow and Rohm […]
Chemicals and the Economy
2008 Budgets just became more difficult to finalise
Central bankers are like generals. They seem to prefer fighting their last war, rather than preparing for the next one. How else to explain their continued reluctance to recognise that higher food and energy prices are here to stay? As a result, interest rates now need to rise more than expected. Pity those who have […]
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